Monthly Archives: November 2017

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3 Myths About Marketing Automation Busted

According to the Aberdeen Group, it takes an average of 10 marketing-driven “touches” to progress a lead from the top of the funnel to a revenue-generating customer. What’s more, 79% of marketing leads never convert into sales! This poor performance can be attributed to a lack of lead nurturing, and this is where marketing automation [...]

By | 2018-01-03T17:03:02+00:00 November 2nd, 2017|CRM Information|0 Comments
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